This riotously abundant look is a celebration of the unrestrained joy that’s been in short supply recently. Bougie Blooms invites us to enjoy more. It steps beyond the Cottagecore and Grandmillennial trends, bringing humour to their modern heritage style and a shot of expressive energy to our homes. Florals are the start, middle and end of this look, with bouquets of blooms in colours that evoke the cosiness of autumn rather than summer’s breeze.
It’s all about the florals, but not soft and spring-like - think moody dark academia, with the prints focusing on deep purples, burgundy and forest green, along with solid blocks of black and navy. Ground this look with furniture that offers a nod to heritage design, such as the Dame sofa and the Swoon Terning sideboard, before adding in a dash of modernity with contemporary accent pieces.